Brand naming and product naming that "sticks" for all the right reasons
How Hodor got his name
Written by verbal identity and branding specialist, Phil Ramsell, joint founder of Sticky Name Design and native English copywriter & creative director based in Hamburg, Germany
The fantasy series, Game of Thrones, is one of the richest sources of “sticky” names we’ve encountered since Tolkien’s Lord of The Rings. From the names of the Seven Kingdoms where the series plays out to the names of its key protagonists, their nicknames and Houses, its monikers have helped bring a unique and compelling mythical world to life that has captured the imagination of millions.
Ahead of the upcoming premiere of the final season, we look back now at some of the show’s best naming stories.
Starting with one of the most poignant: the epic reveal of how “Hodor” got his name …